As we approach the in-season tournament, the NBA released 30 City Edition uniforms a day before the 7 of those teams’ debut at the inaugural in-season tournament (The Nuggets, Lakers, Pacers, Bucks, Heat, Trail Blazers, Thunders, Bulls). These new uniforms communicate a story, heritage and history that makes each franchise unique. In addition, the uniforms pay tribute to the relationship between court, culture, and community of each franchise.
According to Christoper Arena, Head of On-Court, and Brand Partnerships at the NBA – It is vital and suitable for the City Edition uniforms to make their on-court debut during the inaugural NBA in-season tournament, as the teams gear up to make more history through the quest of the NBA Cup.
However, it has been reported that the NBA has stopped Lakers from wearing the black uniform as it is a direct visual contrast between the specially designed in-season court and jerseys.
This does not take away from the beauty and story of the jerseys however, it makes sense to the overall storytelling of each franchise.
You can shop your favourite City Edition Jersey of the following teams:
Phoenix Suns, Los Angeles Lakers, Milwaukee Bucks, Dallas Mavericks, Chicago Bulls, Boston Celtics, Brooklyn Nets and Golden States Warriors are now available at the NBA Africa Store online at www.nbastore.africa and in store at:
Sandton City, Shop L314
Cape Town V&A Waterfront, Shop 1 V&A Waterfront
Durban Gateway Theatre of Shopping, Shop 6171
For R1 899,00
