April 2024

CAMPAIGN: 2002R Clean Vintage Tell us more about yourself and what you do? My name is Sindiso Tshuma known in the streets as Insertcoinz, I am a creative entrepreneur based in Cape Town and I am known for quite a few things such as Music Production, Modelling, Tastemaker, Record Label owner and Co-founder of fashion brand. I am more of a problem solver, I only deal with solutions hence why I wear so many hats. What inspired you? I am inspired by life in its entirety, seeing interactions amongst people to everyday life, I get inspired to actually do better and to go harder. Inspiration comes at random times and also in different forms. So yeah, there are a lot of things and people that inspire me. Where is your favourite hangout spot? My favourite hangout spot is at Broke Klubhouse. What personal connection do you have with music and fashion? Music is a part of my life where it plays a huge role in my life. I am a music composer/music producer and I have made a choice that I would love to make a career in the music industry hence why I even founded the record label. And I also am a person that loves looking fly at all times and that’s where my love for fashion and music intertwines. What’s one thing people need to keep in mind when buying a sneaker? One thing people need to know when buying a sneaker is knowing their personal style, do you have the right clothes to pair your sneakers with? Also, the other thing is… are the sneakers comfortable to wear? ‘Cause that can affect the overall experience and your foot health. Listen to Insertcoinz’s music here: Insertcoinz Apple Music

Written by: Ryan VollerCAMPAIGN: Imperfection Pack Since it was created in 1949, ASICS has elevated the status of sportswear to embody a philosophy of holistic well-being, encapsulated in its motto, “Amina Sana in Corpore Sano” (A Latin phrase which translates to ‘A Sound Mind in a Sound Body’). The brand’s incredible journey from a modest start-up in Kobe, Japan, to a global athletic powerhouse is a testament to its unwavering commitment to innovation, quality, and promoting active lifestyles. At its core, the story of ASICS lies with the vision of its founder, Kihachiro Onitsuka, who set out to address the post-war health and fitness needs of Japan. A vision which he pioneered by making basketball shoes in his own living room, driven by a passion to uplift the well-being of his community. This incredible foundation was the beginning of a trailblazing journey in the world of sports equipment. ASICS has remained at the forefront of sports innovation for all these years, continually pushing the boundaries of what’s possible within the world of footwear. Especially with notable advancements like their revolutionary GEL cushioning technology, which provided superior shock absorption and comfort when it was introduced in the mid-80s. This tenacious pursuit of excellence has solidified the brand’s reputation as a highly respected pioneer in athletic footwear, earning their status of trust amongst athletes and consumers worldwide. The Imperfection Pack aims to build on an already impressive legacy by bringing together three of their most recognizable silhouettes and reimagining them in a colour scheme that highlights the inherent beauty of Imperfection. The 1090v2, Gel-Kayano 14, and GT-2160, each feature a cream and tan colour scheme offset by black detailing and cracked leather panels, inspired by the natural aging of clay pots and representative of the brands everlasting legacy. Availablle now at Shesha Lifestyle.

After signing a historic deal with Nike in 2014, fans have been looking forward to Kevin Durant’s signature line of shoes and this year is no different. While many iterations of the KD 16 have hit the shelves this season, there’s one pair that seems destined to dominate in the year 2024. A celebration of Durant’s legacy known simply as “Slim Reaper”. As many fans already know, the name pays homage to Kevin Durant’s sinister alter ego. A moniker which he earned during his time in the NBA, owing to his lethal combination of height, tough playstyle, and skills on the court. The ominous colour scheme is comprised of black, metallic silver, bright crimson, and thunder blue, with tiny drops of red along the black trim mimicking the blood splatter of the Slim Reaper’s victims. The construction boasts Zoom Air-equipped midsoles, a TPU-caging system, and synthetic mudguards. Culminating in a sneaker that appeals to the most fashion forward and the hardcore athlete looking for a new high-performance upgrade. KD 16 “Slim Reaper” is available now!

Tell us more about yourself and what you do? I am a 24-year-old sneaker and fashion influencer as well as a Diagnostic Radiographer, this just means I take X-rays and CT scans. I take pictures even at my normal day job. What are your wardrobe essentials? My wardrobe essentials are definitely sneakers, a crisp white tee, and fresh socks. What is one fact about you that people are always surprised to hear? People are always surprised to hear that I work in a hospital with real patients. You can only pick one, the royal blue Suede XL or the lime green Suede XL? Why? Lime green. I am really a sucker for pastel and soft colours. I think they’re easy to style as a person that loves colour. Click here to shop: Puma Suede XL Diagnostic Radiographer by day, fashion forward influencer by night. How do you find the balance between your different careers? It’s actually not as hard as it may seem for now. I have a lot of free time after work so I bulk shoot my content when I can and then post it when it’s needed. When it comes to events, I only allow myself to attend events during the weekends.